100 Days Blog

Day 070 - Cheating

Submitted by Sam on 29 July, 2011 - 18:02

From an economic perspective, cheating is a simple cost-benefit analysis, where the probability of being caught and the severity of punishment must be weighed against how much stands to be gained from cheating. Behavioural economist Dan Ariely has conducted experimental studies to test whether there are predictable thresholds for this balance, and how they can be influenced.

In one study, Ariely gave participants twenty maths problems with only five minutes to solve them. At the end of the time period, Ariely paid each participant one dollar for each correctly answered question; on average people solved four questions and so received four dollars. Ariely tempted some members of the study to cheat, by asking them to shred their paper, keep the pieces and tell him how many questions they answered correctly. Now the average number of questions solved went up to seven; and it wasn't because a few people cheated a lot, but rather that everyone cheated a little.

Hypothesizing that we each have a “personal fudge factor”, a point at which we can still feel good about ourselves despite having cheated, Ariely ran another experiment to examine how malleable this standard was. Before tempting participants to cheat, Ariely asked them to recall either ten books they read at school or to recall The Ten Commandments. Those who had tried to recall the Commandments – and nobody in the sample managed to get them all – did not cheat at all when given the opportunity, even those that could hardly remember any of the Commandments. When self-declared atheists were asked to swear on the Bible before being tempted to cheat in the task, they did not cheat at all. Cheating was also completely eradicated by asking students to sign a statement to the effect that they understood that the survey falls under the “MIT Honor Code”, despite MIT having no such code.

In an additional variant of the same experiment, Ariely tried to increase the fudge-factor and to encourage cheating. A third of particpants were told to hand back their results paper to the experimenters, a third were told to shred it and ask for X number of dollars for X completed questions, and a third were told to shred their results and ask for X tokens. For this last group, tokens were handed out, and the participants would walk a few paces to the side and exchange their tokens for dollars. This short disconnect between cash and token encouraged cheating rates to double in this last group.

Putting these results in a social context, Ariely ran yet another variant of the experiment, to see how people would react when they saw examples of other people cheating in their group. Subjects were given envelopes filled with money, and at the end of the experiment they were told to pay back money for the questions that they did not complete. An actor was planted in the group, without the knowledge of the other participants. After thirty seconds the actor stood up and announced that he had finished all of the questions. He was told that the experiment was completed for him, and that he could go home (i.e. keeping the contents of the envelope). Depending on whether he was wearing a shirt identifying him as from the same university as the rest of the students in the test or not, cheating went either up or down respectively. Carnegie Mellon students would cheat more if he was identified as a Carnegie Mellon student, whilst cheating would decrease if he was identified by a University of Pittsburgh shirt.

Ariely's results show that the probability of getting caught doesn't influence the rate of cheating so much as the norms for cheating influence behaviour: if people in your own group cheat, you are more likely to cheat as well. If a person from outside of your group cheats, the personal fudge factor increases, and the likelihood of cheating drops, just as it did with the Ten Commandments experiment, reminding people of their own morality.

The stock market combines a worrying cocktail of features from these experiments. It deals with 'tokens', stocks and derivatives and not 'real' money. Stocks are many steps removed from real money, and for long portions of time. This encourages cheating. Any enclaves of cheating will be reinforced by people mirroring the behaviours of those around them, and this is precisely what happened in the Enron scandal.

Day 069 - Too much choice

Submitted by Sam on 28 July, 2011 - 22:16

Here is a syllogism that is deeply embedded in Western society. Welfare is maximized by maximizing individual freedom. Individual freedom is maximized by maximizing choice. Welfare increases with more choice.

Supermarkets are an embodiment of this belief. They are symbols of affluence and empowerment conferred through their superabundance of choice. The range of products they offer is dizzying. So disorientingly so, in fact, that too many options have paralyzing effects, making it very difficult to choose at all – a fact that completely undermines the belief that maximizing choice has unqualified beneficial effects.

If we finally do manage to make a decision and overcome this paralytic effect, too much choice diminishes the satisfaction that can be gained compared with choices made between fewer options. This is because if the choice you make leaves you feeling dissatisfied in any way it is easy to simulate the myriad of other choices that could have been better. These imagined alternatives, conjured from the myriad real alternatives, can induce regret which dilutes the satisfaction from your choice, even if it was a good one. The wider the range of options, the easier it becomes to regret even the smallest disappointment in your decision.

A wider range of choice also makes it easier to imagine the attractive features of the alternatives that have been rejected, once more diminishing the sense of satisfaction with the chosen alternative. This phenomenon is known as the opportunity cost, the sacrificial loss of other opportunities when a choice is made: choosing to do one thing is choosing not to do many other things. Many of these other choices will have attractive features which will make whatever you have chosen less attractive, no matter how good it really is.

The maximization of choice leads to an escalation of expectations, where the best that can ever be hoped for is that a decision meets expectations. In a world of extremely limited choice, pleasant surprises are possible. In a world of unlimited choice, perfection becomes the expectation: you could always have made a better choice. When there is only one choice on offer, the responsibility for the outcome of that 'choice' is outside of your control, and so any disappointment resulting from that decision can safely be blamed on external factors. But when you have to choose between hundreds of options it becomes much easier to blame oneself if anything is less than perfect. It is perhaps no coincidence that as choice has proliferated and standards have risen in the past few generations, so has the incidence of clinical depression and suicide.

What this means is that there is a critical level of choice. Some societies have too much, others patently too little. At the point at which there is too much choice in a critical proportion of our lives, our welfare is no longer improved. Too much choice is paralytic and dissatisfying, and too little is impoverishing. We don't want perfect freedom and nor do we want the absence of it; somewhere there is an optimal threshold, and affluent, materialist societies have probably already passed it.

Day 068 - It's all relative

Submitted by Sam on 28 July, 2011 - 00:33

Our uniquely large pre-frontal cortex enables us to simulate experiences, allowing us to compare potential futures and make judgements based on these simulations. The difficulty in deciding which of several simulations we prefer arises because we are surprisingly poor at analyzing what makes us happy. Seemingly obvious questions such as 'would you prefer to become paraplegic or win the lottery?' are obscured by the extraordinary fact that one year after each event, both groups report being equally happy with their lives. A preference for one alternative over another can be measured in its ability to confer happiness, and, contrary to all of our impulses, there can be no rational preference in this example when considered over a sufficiently long time-period, as there is no reported qualitative difference between the two levels of happiness after a single year.

This is a result of the impact bias, the tendency of our emotional simulator to overestimate the intensity of future emotional states, making you believe that the difference in two outcomes is greater than it really is. In short, things that we would unthinkingly consider important, like getting a promotion or not, passing an exam, or not or gaining or losing a romantic partner, frequently have far less impact, of a much lower intensity and a much lower duration than we expect them to have. Indeed, in an astonishing study published in 1996, it was found that even major life traumas had no effect on subjective well-being (with very few exceptions) if they had not occurred in the past three months 1.

The reason for this remarkable ability is that our views of the world change to make us feel better about whatever environment we find ourselves in over a period of time. Everything is relative, and we make happiness where we would otherwise believe there to be none. To truncate a well-known quotation from Milton, “The mind is its own place, and in itself can make a heaven of hell”. Daniel Gilbert, Professor of Psychology at Harvard, calls this 'synthesizing happiness'.

Synthetic happiness differs from 'natural' happiness in that natural happiness is what we feel when we get what we wanted, and synthetic happiness is what we (eventually) feel when we don't get what we wanted. The mistake we make is believing that synthetic happiness is inferior to natural happiness. This mistake is perpetuated by a society driven by an economic system which relies on people believing that getting what you want makes you happier than not getting what you want ever could. We can resist this falsehood by remembering that we possess within ourselves the ability to synthesize the commodity that we always pursue, and that we consistently overrate the emotional differences between two choices.

  • 1. Suh, Eunkook, Ed Diener, and Frank Fujita. "Events and Subjective Well-being: Only Recent Events Matter." Journal of Personality and Social Psychology 70.5 (1996): 1091-102. Print.

Day 067 - Cognitive illusions

Submitted by Sam on 26 July, 2011 - 23:57

Optical illusions are a visual proof of a built-in irrationality in the way we reason. In some illusions we can be shown two lines of equal lengths and yet perceive one to be longer than the other. Even when we see visual proof that the lines are in fact of equal length, it's impossible to overcome the sense that the lines are different – it's as if we cannot learn to override our intuitions. In the case of optical illusions, our intuition is fooled in a repeatable, predictable fashion, and there is not much we can do about it without modifying the illusion itself, either by measuring it or by obscuring some part of it.

Dan Ariely, a behavioural psychologist currently teaching at Duke University, reminds us that optical illusions are a big deal. Vision is one of the best things that we do – we are evolutionarily designed to be good at it, and a large part of our brain is dedicated to being good at it, larger than is dedicated to anything else. The fact that we make such consistent mistakes, and are repeatedly fooled by optical illusions should be troubling. If we make mistakes in vision, what kind of mistakes will we make in those things that we have no evolutionary reason to be any good at? In new and elaborate environments like financial markets, we don't have a specialized part of the brain to help us, and we don't have a convenient visual illustration with which to easily demonstrate the mistakes we make. Is our sense of our decision making abilities ever consistently compromised?

Ariely suggests that we are victims of decision making illusions in much the same way we are victims of optical illusions. When answering a survey, for instance, we feel like we are making our own decisions, but many of those decisions in fact lie with the person who designed the form. This is strikingly shown by the disparity in the percentage of people in different European countries who indicated that they would be interested in donating their organs after death, as illustrated by a 2004 paper by Eric Johnson and Daniel Goldstein. Consent rates in France, Belgium, Hungary, Poland, Portugal, France and Austria were over 99%, whilst the UK, Germany and Denmark all had rates of below 20%. This huge difference didn't arise due to strong cultural differences, but through a simple difference in the way the question on the form was presented. In countries with a low consent rate, the question was as an opt-in choice, as in 'Check the box if you wish to participate in the organ donor programme'. People didn't check the box, leaving the form in its 'default' state. Those presented with the inverse question, an explicit opt-out rather than explicit opt-in, also left the box unchecked. Both groups tended to accept whatever the form tacitly suggested the default position was. The two types of forms created strongly separated groups of consenting donors and non-consenting donors across the countries, separated by nearly 60% as a direct result of how the question was phrased.

This is just one example of how we can reliably be led into making a choice that isn't a choice at all, suggesting that our awareness of our own cognitive abilities isn't quite as complete as perhaps we would like. Recognizing this in-built limitation like Laurie Santos, Ariely stresses that the more we understand these cognitive limitations, the better we will be able to design and ameliorate our world.

Day 065 - The invisible non-believers

Submitted by Sam on 25 July, 2011 - 00:33

Former clergy may spend time as silent non-believers before renouncing their faith and their whole way of life. A recent survey has drawn attention to preachers in this silent phase, revealing some who have lost their faith and yet still intend to preach for the rest of their lives. In a pilot study, non-believing clergy from five Protestant denominations were confidentially interviewed about their lives, religious education, aspirations and ways of coping, and an analysis of the results was published in the Evolutionary Psychology journal last year. Those interviewed, these closeted non-believing clergy, continued to carry out what they were trained to do, presiding over weddings and funerals, sermonizing to their congregation and baptising new members of the faith as if there were no problem.

The prospect of leaving a church you have devoted your life to, abandoning a religion that has shaped your every thought, action, hope and belief, and admitting to the world that you have devoted your time to a cause you no longer support is truly vertiginous. Beyond these moral binds, there are also practical, financial considerations that can lock-in disbelieving clergy, not least because they may have no other experience or qualifications beyond their religious duties, and may have lost opportunities for training. On top of these obstacles to 'outing' oneself as a non-believer, there are also interpersonal roadblocks; friends and families (who may themselves be deeply religious) will need to be told, and then of course there are the effects that such a reversal would have on the congregation. It's an excruciatingly tight trap, and it is no wonder that some choose to compromise their personal integrity and honesty and live a lie rather than allow the consequences of a retraction of faith to unfurl. The following are quotes taken from the survey to illustrate the terrible position such non-believers find themselves in:

There have been times when I’d say, ‘You know what? I’m just going to tell everybody, and whatever happens, happens.’ And then I think, ‘Gosh, I can’t do that. I think I could handle it, but it’s other people that I’m worried about. And I think, by gosh, do I still care too much about what other people think of me or something?

I’m thinking if I leave the church—first of all, what’s that going to do to my family? And I don’t know. Secondly is, I have zero friends outside the church. I’m kind of a loner.

Here’s how I’m handling my job on Sunday mornings: I see it as play acting. I kind of see myself as taking on a role of a believer in a worship service, and performing.

Those interviewed believe that they are the tip of the iceberg, and that there are many others like them. Like the plight of homosexuals in the 1950's though, they are terribly afraid of coming out to the wrong person, and so it is extremely difficult to accurately estimate how pathological the incidence of non-believing clergy is. If the problem is widespread, as the study suspects, then radical changes to any affected institutions will be needed, perhaps not least to put in measures to advise disaffected clergy on how to act and help keep them from living a lie.

Day 064 - Replacing religion

Submitted by Sam on 24 July, 2011 - 02:05

There is a lot of social good derived from religion, and there is a lot we would miss in a completely secularized society that did not have adequate replacements for the forces for good that organized religion offers now. A balanced inventory of religion's beneficial qualities would include, among many others, the provision of effective self-help mechanisms, the enabling and promotion of teamwork and morals, and the establishment of long-term loyalties. Religion is a safety net for a lot of people, offering a sanctuary to those who have lost hope and confidence. To ensure that a secular society is not a step backwards there needs to be atheistic equivalents to every item on such an inventory. Any engineered replacement for religion must insulate against those problems systemic in many organized religions, never, for instance, using guilt as an animating force, never deferring to superstition and never glorifying irrationality.

Can a secular alternative to religion that provides a weekly thrill and sense of purpose ever be realized? It would need to provide the encouragement and solidarity of a gospel choir, and it would need to leave a great legacy of art and music. It might even need to have ceremony and tradition, two of the most binding and unifying forces in human psychology. It would need to be an institution that helps people realize their good intentions better than religion does, joining people together in the pursuit of what is 'good'.

Some aspects of the TED conferences fulfil some of these criteria already. Indeed, the BBC recently ran an article entitled “Ted Global: Worshipping at the church of TED”. TED has all of the theatrics and ceremony of the most popularly subscribed religions, it has generated what has been described as a 'cult' following (an intellectually engaged global audience), and it has created its own legacy of music, performance and comedy. It is a landmark to which millions of people around the world are drawn, offering an irresistible sense of community and empowerment for those inspired by its ideas. It's design, whether wittingly or not, has adopted a lot from the good aspects of religion.

The more secular institutions can emulate (and perhaps displace) the good parts of religion, the sooner the more toxic parts associated with them may begin to fade away.

Day 063 - The use of religion

Submitted by Sam on 22 July, 2011 - 16:26

We have seen that a value system cannot be genetically encoded, and must be learned. Dennett has postulated that certain religious memes may have derived some of their potency by providing a ready-to-go value system which can help people make major decisions of life, saving them time, energy and angst. In the absence of any systematic way of answering the most difficult decisions, any means of relieving the burden will be seen as very attractive. Sometimes we flip a coin when we can't find a compelling reason to choose one option above another, simultaneously taking the agency of the choice away from us and 'limiting' the consequences of the decision. Devices like coin-flipping are external mechanisms for helping us make small decisions, and devices descended from ritualized practices like divination are ceremonial variants to help us make big decisions.

Divination, one of the precursors to 'domesticated' religion, might have arisen as a manifestation of man's growing difficulties with self-control, providing a way to deal with increasingly larger and increasingly complicated human groups. By reducing the responsibilities involved in decision making, cultural constructs like divination also reduce the possibility of acrimony for bad decisions, creating an external agent which can be held responsible but which will never answer back.

This method of decision making would have aided people in making timely decisions, even if the decisions themselves were not optimal. This can have significant advantages in consolidating resolve and enforcing resolute action. Dennett concludes that divination and its derivatives (like astrology and some aspects of organized religion) could gain currency by affording biological advantages even though the resultant decisions were not based on a source of reliable information, much as a placebo can result in a patient's medical improvement despite containing only medically inert substances. Dennett has also seen that the integrity and thus the utility of such a psychological asset (he refers to it as a 'crutch' for the soul) would be threatened by sceptics, which in turn would motivate a degree of hostility towards non-practitioners.

Day 062 - Domesticated religion

Submitted by Sam on 22 July, 2011 - 01:16

Dairy cattle are our products, crafted through generations of selective breeding for very specific purposes. Through this process of domestication the cattle's genes have come to serve our needs over those of the cattle themselves, creating cattle optimized for us and entirely reliant on our stewardship. Other animals, like barn swallows, pigeons and squirrels, haven't been deliberately domesticated but have evolved a similar kind of dependency, evolving by natural selection to exploit the human environment and live in our close proximity. Daniel Dennett has suggested that religion may have evolved in an analogous manner.

Organized religions, like domesticated cows, are brilliantly designed products with a long evolutionary history. In Dennett's speculation, today's organized religions are 'domesticated' descendents of 'wild' folk religion, much as cows were domesticated from aurochs, their wild ancestor. In their wild form, religious memes existed as superstitions which existed only to make more of themselves, just as aurochs existed to serve the biological imperative of making more aurochs. These wild memes insensibly got themselves domesticated, acquiring stewards willing to devote their lives to helping them flourish; followers of domesticated religion consciously strive to aid their propagation. Just as domesticated animals received a tremendous fitness boost (as measured by their relative global biomass) through domestication, so religious memes prospered by evolving adaptations which produced willing and conscious stewards of them. These adaptations include many individual memes which come together to create a mutually supportive and self-reinforcing complex, making up the entire Catholic church, for example.

Whilst this view of the evolution of religion has been criticized by atheist-turned-theologian Alistair McGrath, who has cautioned that Dennett's arguments are wholly speculative, lacking a scientifically sound body of evidence, Dennett has countered that the purpose of his theory is to explore the question of what religions are and where they came from, rather than provide a definitive answer to it. Whatever they are, they are brilliantly designed, and the more we can understand their design (through whatever theoretical lenses possible), the more we might be able to revise and optimize this design, just as we have done with dairy cows.

Day 061 - Deathly dangerous memes

Submitted by Sam on 21 July, 2011 - 01:05

The Lancet liver fluke is a tiny parasite that spends its adult life in the livers of ruminants like cows and sheep, having passed through snails and ants as a juvenile. When one of these ant eats an infected snail's slime trail, it ingests many juvenile flukes which will move through the ant's gut and throughout its body. Many will find themselves in the ant's main body cavity, where they will mature, but one fluke will move into the ant's brain. Settling in a cluster of nerve cells below the ant's oesophagus, this fluke manipulates the nerve cells to control the ant's behaviour, forcing it to climb to the top of a blade of grass night after night, making it use its mandibles to grip firmly to the tip. By hijacking the ant's brain, the lancet fluke uses the ant as a vehicle to get to a position where it will be likely to be eaten by a grazing animal, thereby bringing the fluke population to their final host, the cow or sheep, where they will mature into their adult form. This hijacking makes the ant into the flukes' own survival-machine, piloted for the propagation of the fluke genes at the expense of the ant's own life.

The philosopher Daniel Denett has used this parasitic mind-control as a particularly vivid analogy for the effects of the most powerful memes, which hijack human minds for their own ends. Some memes, like 'freedom', 'justice', and 'God' are as powerful as the fluke's effect on the ant, and have driven huge numbers of people to die in their service. Memes, the new replicators, have the power to subordinate our biological imperatives, resisting our genetic interest which has driven evolution for millions of years, in favour of other interests which can have negative effects on our genetic fitness.

We are vectors for memes, and some of our memes are worth dying for. When one meme complex collides with another, there is a competition which can be seen as a dire threat. When one of these meme complexes is powerful enough for its host to be prepared to die to defend it, genetic fatalities will be the meme machine's collateral.

Day 060 - Cultural evolution

Submitted by Sam on 19 July, 2011 - 23:50

We have seen that the architecture of our brain includes structures specifically optimized for the simulation of observed behaviour, allowing us to mirror other people's point of view. We have seen VS Ramachandran conjecture that the development of culture was closely bound to the evolution of these mirror neurons, as imitation allowed skills to be transferred across the generations. This neural basis for the basic ingredients of learning, culture and language systems is, of course, encoded by genes – the biochemical replicators that make copies of themselves every time a cell divides, and which when expressed translate into proteins which create vehicles (i.e. bodies and their behaviour) to differentially aid their own replication. But with the development of the mirror neuron system (and whatever other necessary neural structures), genes have created a brand new substrate for replication, in which a brand new kind of replicator is able to achieve evolutionary change at a vastly accelerated rate. Identified by Dawkins in The Selfish Gene, this new substrate is human culture itself.

Dawkins defined the new form of replicator as the meme, a way of thinking, whether a clothes fashion, a particular tune, a catch phrase and so on, which propagates in the 'meme pool' by a process of imitation, copying itself from brain to brain. Particularly fertile memes parasitize minds, turning them into vehicles for their own self-propagation, just as a scientist hears of a good idea and cites it in his articles and refers it to his students and colleagues. As memes can be expressed as physical structures, as particular electrochemical patterns in brains, they can be seen to quite literally replicate many times across populations as they disseminate, undergoing mutations just as genes do. The most potent memes will persist for generations the world over, physically replicated in the brains of many millions of people.

Memes have a survival value, and have to compete for the resources of the human brain. The principle resource a meme contends for is time, competing with rival memes to dominate the attention of the human brain, and become 'successful' by being transmitted to other brains through spoken word, advertisements, books and so on. Some memes will exploit particular evolutionary niches where they become phenomenally successful for a very short period of time, like pop songs and twitter trends, whilst others have a very high survival value, and may last for thousands of years.

One of the most persistent memes (or more accurately, meme complexes) that Dawkins has famously focused his attention on is that of religion, which has had a great stability throughout all human cultures for many generations. The superficially plausible answers that religion provides are highly infectious, offering a buffer against human inadequacies which provides real comfort in the face of deeply troubling questions. Successive generations have been faced with the same troubling questions, and so the God meme has been copied many times over.

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